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Data and Advertising

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Data and Advertising
In Data and Advertising

New TiVo Video Trends Report: Q4 2022

February 24, 2023

Major streaming services are starting to implement low-cost or totally free, ad-supported video content. Consumers now find themselves with more entertainment options than ever before. With an overwhelming…

Why TiVo OS is Right for Consumers and OEMs
January 31, 2023
Case Study: TiVo Delivers 42% Incremental Reach of CTV
January 19, 2023

Content Discovery

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Key Insights on Expanding Digital TV Inventory and Reach

January 21, 2025

By Chris Kleinschmidt, VP of Connected TV Advertising Sales, TiVo The Future of TV Advertising Global conference in London recently hosted an engaging panel discussion on the theme…

TiVo for Business
In TiVo for Business

The Power of Combining CTV and Linear TV Advertising: Insights from CES 2025

January 20, 2025

By Craig Chinn, Senior Vice President of Advertising Sales, Americas at TiVo Attending CES is always a valuable experience. This year, it was more than just an opportunity…

TiVo for Business
In TiVo for Business

Unlocking the Power of Metadata: Transforming Advertising in the Streaming Era

January 2, 2025

In a recent insightful discussion, TiVo’s Fariba Zamaniyan, VP of Data & Analytics, sat down with industry leaders Richie Hyden, Co-founder, President, and COO of IRIS.TV; Tim Ware,…

TiVo for Business
In TiVo for Business

How Pay TV Providers Can Thrive with Personalisation and Content Aggregation

December 16, 2024

Pay TV has been a staple of UK home entertainment for decades. To this day, many households choose a pay TV service to gain access to a vast…

TiVo for Business
In TiVo for Business

Unlocking the Power of Gateway Ads – Putting the Home Page at the Center of the CTV Universe

December 16, 2024

By: Nicole Malitz Recently at Advertising Week New York, I hosted a fireside chat with advertising experts, including Peacock’s Jules Stachman, VP, Device Partner Marketing; Magnite’s Ryan Kenney,…

TiVo for Business
In TiVo for Business

INCA Summit 2024: Revolutionising Digital Entertainment and Broadband Services

December 13, 2024

The INCA Summit 2024, held at the ICC Wales on 26 and 27 November, brought together the UK’s Altnets, industry trailblazers, and government officials to explore what lies…

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