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Data and Advertising
In Data and Advertising

Nearly 20% of viewers evaluate spending monthly: TiVo Q4 2022 Video Trends Report

June 21, 2023

Viewer spend is always a hot topic. What is their average spend on video services and which services are they spending on? Are viewers spending more or less…

TiVo for Business
In TiVo for Business

TiVo at ANGA COM 2023

June 7, 2023

During the last week of May, members of Xperi headed to Cologne, Germany for the annual ANGA COM conference and exhibition. The event is billed as the place…

Data and Advertising
In Data and Advertising

TiVo Xtend CTV Delivers 1 Million Impressions to Promote Live Tune-In

June 5, 2023

In the fiercely competitive landscape of television programming, capturing viewers’ attention and ensuring live tune-ins are paramount for success. To overcome this challenge, a premium cable network client…

Data and Advertising
In Data and Advertising

TiVo Xtend CTV Outsized ROI: CTV Enters Performance-Based Advertising

June 1, 2023

Pete Mann, Sr. Sales Director of Connected TV at TiVo, recently presented CTV Enters Performance-Based Advertising: TiVo Xtend CTV Drives Outsized ROI at the IAB NewFronts. In this…

Data and Advertising
In Data and Advertising

Watch Now: Combining the Strength of CTV and Linear TV to Drive Effectiveness

April 4, 2023

TiVo’s Walt Horstman, SVP, Advanced Media & Advertising led a panel session at Advertising Week New York with Nuno Andrade, VP Strategy, Media Culture, Michael O’Connor, EVP, Video…

Data and Advertising
In Data and Advertising

Watch Now: Maximize Outcomes with Quality Data

March 22, 2023

TiVo’s Fariba Zamaniyan, Vice President of Data and Advertising sat down during Advertising Week New York with Laura McElhinney, EVP, Chief Data Officer at Horizon Media. Hear how…

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