• Skip to Header
  • Skip to Navigation
  • Skip to main content
  • Skip to Footer
Latest Posts:
  • Highlights from TiVo’s Q2 2025 Report: Discovery, Loyalty & the New Home Screen
  • Metadata in Motion: Redefining TV Measurement
  • HyphaMetrics to Integrate TiVo’s Metadata to Create Cross-Platform Standard for Digital Media Consumption Measurement
  • Beyond ‘Good Enough’: How Personalization, Search & Recommendations Are Evolving
  • Reimagining the User Experience: Unlocking Hidden Value for LATAM Pay TV Providers
  • The Path to Effective Personalization, Search and Recommendations
  • Why ‘Good Enough’ isn’t Enough for Personalization, Search, and Recommendations
  • What the Modern Viewer Really Wants — and How to Deliver It
  • Facebook
  • Twitter
  • Instagram
  • YouTube
  • LinkedIn
TiVo Blog
  • TiVo for Consumer
    • What To Watch
    • TiVo Stream 4K
  • TiVo for Business
    • Data and Advertising
    • Content Discovery
    • TiVo+
  • Search for:

Data and Advertising

View All

Content Discovery

View All
    • Facebook
    • Twitter
    • Instagram
    • YouTube

TiVo for Business

Data and Advertising
In Data and Advertising

Watch Now: Maximize Outcomes with Quality Data

March 22, 2023

TiVo’s Fariba Zamaniyan, Vice President of Data and Advertising sat down during Advertising Week New York with Laura McElhinney, EVP, Chief Data Officer at Horizon Media. Hear how…

Data and Advertising
In Data and Advertising

Media Buying Strategies for Uncertain Economic Times

March 20, 2023

It is a business truism that advertising and marketing budgets are often the first line items to face scrutiny when board rooms and senior executives face economic uncertainty.…

Data and Advertising
In Data and Advertising

Watch Now: Leveraging TV Data to Deliver the Best out of CTV Campaign Performance

March 9, 2023

During Advertising Week New York, Walt Horstman, SVP, Advanced Media & Advertising at TiVo sat down with Louise Dilulio, Director of NY, Advertising Week for a Fireside Chat.…

Data and Advertising
In Data and Advertising

New TiVo Video Trends Report: Q4 2022

February 24, 2023

Major streaming services are starting to implement low-cost or totally free, ad-supported video content. Consumers now find themselves with more entertainment options than ever before. With an overwhelming…

Data and Advertising
In Data and Advertising

Why TiVo OS is Right for Consumers and OEMs

January 31, 2023

TiVo revolutionizes the way consumers enjoy and watch TV, with best-in-class technologies for millions of people around the world. Launching this Spring, TiVo OS is an independent media…

Data and Advertising
In Data and Advertising

Case Study: TiVo Delivers 42% Incremental Reach of CTV

January 19, 2023

To generate website visits at the start of the 2022-2023 school year, an education services client targeted two custom audience segments. These segments were built using TiVo’s proprietary…

Load More
  • Categories
  • Products
    • Stream 4k
    • Edge for cable
    • Edge for antenna
    • Bolt VOX
    • BOLT OTA for antenna
    • Accessories 
    • Shop
  • Support
    • Activate TiVo
    • Welcome Center
    • Guides & How To
    • Customer Support
    • Software Updates
  • Company
    • Company
    • Investors
    • Careers
    • Locations
  • About Me
    Facebook Twitter Instagram YouTube LinkedIn


    SITEMAP ·
    SAFETY & COMPLIANCE ·
    LEGAL · PRIVACY ·
    COOKIES ·
    EMAIL ·
    DO NOT SELL OR SHARE MY PERSONAL INFORMATION ·
    CALIFORNIA CONSUMER PRIVACY ACT PRIVACY POLICY ·
    YOUR PRIVACY CHOICES

    © 2025 Xperi. All rights reserved

Top

    Type above and press Enter to search. Press Esc to cancel.