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Lisette Preston-Barnes, Business Development Director, EMEA &ANZ at TiVo, joined executives from ATEME, Omdia, Publieurope, Starcom and Vevo as a panelist at the Future of TV Advertising Global conference recently held in London.

The panel, titled “Increasing Total Reach Into Relevant Audiences” covered topics including:

  • Addressable TV
  • Personalization
  • Data/technology optimization
  • Managing cross-media campaigns
  • And more!

Watch the video now.

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