Gabriel Cosgrave, TiVo’s General Manager for EMEA, took the stage in Brussels, Belgium at the Nextv CEO Europe conference for a discussion titled “Connected TV: Poised for Success?” He was joined by executives from Norigin Media, Play Suisse and UDECAM, the French Association of Media Buying and Consulting Companies in English.
The panel discussion, moderated by the journalist Jörn Krieger, included the status of connected TV in the speakers’ respective markets, and the possibility of its mainstream adoption – particularly in Europe, where the set-top box is still king. Other topics covered include:
- Monetizing independent media platforms
- The evolution and adoption of devices
- Decision-making in a fragmented CTV market
Watch the video now.