By: Walt Horstman As audiences continue to migrate their television and movie watching to streaming platforms, all advertisers are faced with an inflection point where they must adapt…
Voice search is an essential feature in many existing and emerging products and services. Voice solutions provide access to a broader range of content options and offer a…
By: Nicole Malitz Recently at Advertising Week New York, I hosted a fireside chat with advertising experts, including Peacock’s Jules Stachman, VP, Device Partner Marketing; Magnite’s Ryan Kenney,…
The INCA Summit 2024, held at the ICC Wales on 26 and 27 November, brought together the UK’s Altnets, industry trailblazers, and government officials to explore what lies…
In recent years, the media landscape has transformed dramatically. The surge of streaming services prompted many to cut the cord, leaving traditional pay TV behind for more flexible…
By: Cara Hathaway & Fariba Zamaniyan 2024 marked a year of significant change in the advertising space, with several notable shifts that have set the stage for 2025.…
TiVo’s Nicole Malitz, Director of Publisher Development recently sat down with Alexander Stone, SVP, Advanced Video & Agency Partnerships, Horizon Media; Ryan Kenney, SVP, Streaming Platform, Magnite; Jules…
Smart TV ownership in the UK has steadily increased, driven by advanced technologies, streaming services, and changing consumer preferences. As of Q2 2024, 76.5% of respondents own a…