The holidays can be as busy as they are joyful, with relatives coming over, big meals to prep, and travel plans to tackle. When you’re ready for a…
By Fariba Zamaniyan, Global VP, Data Monetization, TiVo The media industry is undergoing seismic shifts. Traditional measurement methods, held as the gold standard, have shown cracks. In today’s…
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In today’s competitive market, broadband service providers (BSPs) face the dual challenge of meeting escalating consumer expectations for on-demand entertainment while also finding innovative ways to monetize these…
This year’s Cannes Lions felt less like a festival of fleeting creative brilliance and more like a summit for the future of media. Amidst the rosé and industry…
By Nathan Brown, Director, Advertising Sales, CTV, TiVo For years, the advertising world has been stuck in a binary debate: Connected TV versus linear. Which is better?…
By Bill Routt, SVP, Head of Global Sales, TiVo The future of pay TV has been debated for years. Meanwhile, streaming has rapidly become the dominant model for…
The TiVo Q4 2024 Video Trends Report reveals shifts in viewer behavior, presenting both challenges and new opportunities for entertainment providers. Understanding and responding to these video trends…
In a rapidly evolving TV landscape, TiVo stands out as one of the few truly independent media platforms, offering unique solutions for both TVs and in-car entertainment systems.…