The world as we know it changed over the past two years. Streaming entertainment became our connection to the world inside our otherwise locked-down homes. You couldn’t attend concerts, sporting events or anything with a live audience, but you could watch them from the safety of your living room. Streaming became part of our daily lives. The question for the streaming industry is, what did we learn? Moreover, in what ways are habits changed forever? As the landscape shakes out, there’s a growing consensus on the direction of the streaming entertainment industry, in the connected TV space (aka TV brands), and even on Wall Street. The new rules of the road are as follows: Independent streaming platforms will become the platform of-choice for many smart TV OEMs. The balance of power among smart TV OEMs has shifted as many more in the industry now have an option to offer a…
By TiVo