Simulmedia and TiVo Renew Data Licensing Partnership to Continue Powering Viewership Insights for TV+® TiVo Viewership Data Helps Ensure Industry-Leading Audience Targeting and Reach Across Linear and Streaming Via Simulmedia’s Unique Cross-Channel TV+® Platform NEW YORK – Simulmedia, the leader in truly cross-channel TV advertising, today announced the renewal of its partnership with TiVo®, a wholly-owned subsidiary of Xperi Holding Corporation, which will help ensure that Simulmedia’s unique TV+® platform continues to provide marketers with best-in-class audience planning, targeting and activation capabilities across ad-supported channels on both linear and connected TV in the U.S. Viewership data is more important than ever as advertisers across verticals grapple with the accelerating fragmentation of viewers, impeding their ability to cost-effectively find their high-intent consumers at scale and drive the KPIs that matter most to them. Simulmedia’s patented TV+ advertising platform solves for fragmentation by giving advertisers seamless access to over 300 million viewers…