The Japanese animation studio, Bandai Namco Filmworks, recently turned to TiVo’s Personalized Content Discovery (PCD) for optimizing the content discovery experience with their OTT service, Bandai Channel. Bandai Channel needed a comprehensive solution for the primary challenges they faced when promoting the channel’s 5,000+ anime series to audiences, including: Inconsistent UX across devices Inability to personalize/promote content Declining subscriptions Lack of visibility into how the UI was performing Decreasing ARPU TiVo helped Bandai find success with a variety of improvements, including: user experience and elevated subscriber engagement and retention – resulting in a 50 percent reduction in end user churn. Read the case study for details.
By TiVo