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Data and Advertising

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TiVo’s Scott Maddux, VP, Content Strategy & Business Development, and Chris Ambrozic, VP & GM, Discovery were featured presenters for a Digital Entertainment Group (DEG) State of Change research salon. They discussed the findings from TiVo’s most recent Video Trends Report in a talk titled How Content Owners, Platforms, Service Providers and Advertisers Are Navigating the New Streaming Landscape. Their presentation covered key indicators and metrics on: AVOD/SVOD/FAST Viewership Ad Tolerance Consumer Pain Points Content Discovery Smart TVs Voice Search and Personalization Watch now.