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Data and Advertising

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Data-driven marketing has its challenges, and in today’s data deluge, it’s easy to be overwhelmed by the number of options available. In this session, David Finkelstein, CMO at BDEX, and TiVo’s very own Fariba Zamaniyan, VP of Data and Monetization, explain how to take your targeting and programmatic campaign executions to the next level. Learn about our deterministic TV audience segments now available on leading platforms including The Trade Desk and LiveRamp datastore and how our TV audiences stand out above the rest.

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