Latest Posts:
Category

Trends and Research

Category

TiVo has released its Q4 2019 Video Trends Report, the company’s biannual exploration of consumer opinion surveys from 6,000+ viewers in the U.S. and Canada. The report tracks reflections of and reactions to the ever-evolving media landscape. Read on for key findings. A Mountain of Options The sheer scale of services both available to and subscribed by viewers has grown exponentially, as evidenced by the latest usage numbers reported by survey respondents. See page 3 of the report for related findings. Channel Preferences Respondents indicated wanting ~22 channels in their TV packages and said they’re willing to pay $33+ per month to access them. See page 12 of the report for related findings. The Path to Discovery Consumers reported spending an average of 11+ minutes finding new shows or movies through major OTT platforms. See page 14 of the report for related findings. Recommendations Awareness Climbs More than 85 percent…