At the end of January, TiVo joined industry leaders in London for OTT Question Time Live 2026, with our senior vice president of global sales and revenue taking to the stage twice to discuss the future of television in the UK with his peers. Across both sessions, the message was clear: collaboration is the engine driving the next decade of TV innovation.
Here’s a full recap of TiVo’s presence as a platinum sponsor at this year’s event.
Fireside Chat: The Power of Partnership — Driving IP-Only TV Growth in the UK
Jonathan Thompson, CEO of Everyone TV, teamed up with Alex Arbab-Zadeh, COO of Manhattan, to explore how coordinated strategies across platforms, broadcasters, and device makers are accelerating the UK’s transition to IP-only viewing. The session was moderated by Gabriel Cosgrave, SVP Global Sales & Revenue at TiVo.
Key themes included:
- Streaming-only usage is accelerating — 29% of UK households today, rising to a projected 71% by 2034.
- PSBs remain the most-watched content sources, even as viewing becomes more streaming-led.
- Freely has surpassed 1M weekly active users, supported by fast-growing retail adoption with OS partners like TiVo who were a top 4 provider in Q4 2025.
Quote Highlight — Alex Arbab-Zadeh, Manhattan
“We all share the same vision: to give people a great TV experience and bring live TV properly into the streaming age. When you use Freely on a TiVo powered device, it just feels like proper telly — fast, simple, and familiar.”
The session also spotlighted one of the event’s biggest product reveals: the Manhattan Aero 4K TV Streamer with Freely and TiVo — a sleek, £69.99, 4K, WiFi-only streaming device powered by TiVo OS. Designed to bring the full Freely experience to any TV without the need for an aerial, Aero delivers a modern, content-first, app-rich interface, lightning-fast channel changes, and hundreds of free live channels through TiVo+. With support for major global streaming apps, Google Cast, and Bluetooth controllers for cloud gaming, Aero marks a major step forward in making IP-only TV accessible and affordable for UK households.
You can watch the full session recording here
Panel Session: The CTV Gurus — Building the Blueprint for Connected TV Growth
In the afternoon, the stage came alive again as Katie Coteman, SVP UK & International Advertising at Paramount, brought together an expert panel featuring:
- Witalis Korecki, CEO, Sharp Consumer Electronics Europe (OEM Guru)
- Gabriel Cosgrave, SVP Global Sales & Revenue, TiVo (OS Guru)
- Tom Smith, Creative Director & Co-Founder, FX Digital (App Guru)
Together, they explored how tighter collaboration across device makers, operating systems, app developers, and retail channels is shaping the next wave of CTV growth in the UK.
Key points included:
- The OS is now a strategic differentiator, shaping discovery, performance, and monetisation.
- OEM + OS co-design is essential for fast, responsive, retail-ready products.
- Developers need predictable, consistent platforms to innovate efficiently.
- Retail and retail media are becoming major CTV growth levers.
Quote Highlight — Gabriel Cosgrave, TiVo
“The winners in Connected TV will be the companies that work together. When OEMs, OS platforms, app partners and retailers align early, we cut friction for viewers and deliver a faster, more intuitive experience — and that’s what drives real engagement.”
Watch the full CTV Gurus panel discussion here:
Building the Future of TV, Together
Across both sessions, TiVo reinforced a unified vision: the UK’s transition to IP-only and Connected TV will depend on deep, sustained partnership across the ecosystem.
With TiVo OS expanding, Freely accelerating, and innovative hardware like the Manhattan Aero TV Streamer entering the market, the UK’s streaming future is already here for consumers to find, watch and enjoy their favourite content on any television they own.
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