Download Now: TiVo Q4 2019 Video Trends

 In Audience Research, Corporate, Corporate News, Entertainment, TiVo, TiVo Audience Research

TiVo has released its Q4 2019 Video Trends Report, the company’s biannual exploration of consumer opinion surveys from 6,000+ viewers in the U.S. and Canada.

The report tracks reflections of and reactions to the ever-evolving media landscape. Read on for key findings.

A Mountain of Options

The sheer scale of services both available to and subscribed by viewers has grown exponentially, as evidenced by the latest usage numbers reported by survey respondents.

Q4 2019 Video Trends Report: Average Number of Services Per Respondent

See page 3 of the report for related findings.

Channel Preferences

Respondents indicated wanting ~22 channels in their TV packages and said they’re willing to pay $33+ per month to access them.

Q4 2019 Video Trends Report: Average Number of Desired Channels

See page 12 of the report for related findings.

The Path to Discovery

Consumers reported spending an average of 11+ minutes finding new shows or movies through major OTT platforms.

Q4 2019 Video Trends Report: Average Discovery Time

See page 14 of the report for related findings.

Recommendations Awareness Climbs

More than 85 percent of respondents said recommendations from their pay-TV and/or streaming provider(s) are either “sometimes” or “always” accurate.

Q4 2019 Video Trends Report: Perception of Accuracy

See page 18 of the report for related findings.

Wanted: Universal Guide

Finally, given what we know about the overwhelming amount of services, channels and video programming available, it’s no surprise survey respondents desire a one-stop experience for managing and watching all that available content.

Q4 2019 Video Trends Report: Unified Experiences

See page 16 of the report for related findings.

Read the Full Report

For these insights and more, download the report now.

© 2020 TiVo Corporation. All rights reserved. TiVo and the TiVo logo are registered trademarks of TiVo Brands LLC.

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