Top Moments: Republican and Democratic National Conventions

 In Audience Research

At long last, it is official. Donald Trump and Hillary Clinton can update their Facebook statuses as nominees of their respective parties for President of the United States in the 2016 election. After many heated debates and primary elections, the long road of the primaries culminated in the candidates’ acceptance speeches.

Using our audience measurement data, we here at TiVo® analyzed the top moments from each speech. Trump took the first go at it, touching on national security, immigration, and lifelong politicians. Clinton wrapped it up with her focus on various policy positions, her family, and America’s future. Check out below which moments resonated most with viewers!


Donald Trump’s Acceptance Speech at the Republican National Convention – Thursday, July 21

1. Trump on Syrian refugees

11:01 p.m.: “My opponent has called for a radical 550% increase in Syrian refugees; think of this. Think of this; this is not believable, but this is what’s happening. A 550 percent increase in Syrian refugees on top of existing massive refugee flows coming into our country already under the leadership of President Obama. She proposes this despite the fact that there’s no way to screen these refugees in order to find out who they are or where they come from.”

2 “Build bridges, not walls.”

10:42 p.m.: “I have no patience for injustice. I have embraced crying mothers who have lost their children, because our politicians put their personal agendas before the national good…”  At this point in Trump’s speech, Medea Benjamin of Code Pink protested from the floor, holding up a sign that read “Build bridges, not walls.”

3. Trump on national security

10:23 p.m.: “Beginning on January 20th of 2017, safety will be restored. The most basic duty of government is to defend the lives of its own citizens. Any government that fails to do so is a government unworthy to lead. It is finally time for a straightforward assessment of the state of our nation.”


Hillary Clinton’s Acceptance Speech at the Democratic National Convention – Thursday, July 28

1. Clinton on America’s future

11:27 p.m.: “Yes, the world is watching what we do. Yes, America’s destiny is ours to choose. So let’s be stronger together, my fellow Americans. Let’s look to the future with courage and confidence. Let’s build a better tomorrow for our beloved children and our beloved country. And when we do, America will be greater than ever.

“Thank you, and may God bless you and the United States of America!”

2. Clinton on job market and wages

11:00 p.m.: “So tonight, I want to tell you how we will empower Americans to live better lives. My primary mission as President will be to create more opportunity and more good jobs, with rising wages, right here in the United States… From my first day in office to my last! Especially in places that for too long have been left out and left behind.”

3. Clinton on her family

10:31 p.m.: “And Bill, that conversation we started in the law library 45 years ago is still going strong. It’s lasted through good times that filled us with joy, and hard times that tested us. And I’ve even gotten a few words in along the way. On Tuesday night, I was so happy to see that my Explainer-in-Chief is still on the job. I’m also grateful to the rest of my family and the friends of a lifetime. For all of you whose hard work brought us here tonight. And to those of you who joined our campaign this week.  Thank you. What a remarkable week it’s been.”


Methodology: This TiVo Research analysis was prepared using aggregated, anonymous, second-by-second audience measurement data from approximately 30,000 anonymous households out of a daily sample of 350,000 subscribers to the Emmy® Award-winning TiVo service. TiVo Research gauges the interest in programming content by measuring the percentage of the TiVo audience watching in “play” speed. TiVo Research determined the Top Moments that resonated most with TiVo subscribers, for  Donald J. Trump’s 7-21-16 acceptance speech and Hillary Rodham Clinton’s 7-28-16 acceptance speech.

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