OK, April with its tax deadline is absolutely terrifying, but nothing beats the thrills and chills of Halloween, especially THIS Halloween because HALLOWEEN ENDS the final chapter in…
December 2020 – Peacock, NBC’s OTT service, is integrated into TiVo Stream 4K. Peacock offers classic NBC series along with current shows and originals! We also integrated Vudu,…
Recently, Walt Horstman, SVP, Monetization at TiVo presented a keynote at the StreamTV Advertising Summit titled “Measurement in a Fragmented World”. During the presentation, Walt presented case studies…
When we watch TV at home or on the go, the options seem endless. With Netflix, Hulu, Prime Video, YouTube, ABC, NBC, CBS, FOX, and dozens of other…
TiVo’s Scott Maddux, VP, Global Content & Business Development, joined a virtual roundtable on free ad-supported streaming TV (FAST) for the StreamTV Virtual Series. Also featuring panelists Philippe…
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The wait is almost over – THE RINGS OF POWER, the much-anticipated prequel series to THE LORD OF THE RINGS premieres September 2nd on Amazon Prime. The previous…
In the current “Wild West” climate where voluminous – sometimes questionable – intelligence drives hundreds of billions of digital advertising dollars, quality control is necessary to ensure data…
To promote the launch of “Come Dance With Me,” a new family dance competition series on CBS, the network used TiVo Xtend™ CTV, the advertising suite powered by…
Break out the zoomies and scratch that itch for some aww-worthy flicks. How about settling in with the family, or having an indoor date night, with a hand-picked…
The classic TV advertising paradigm prioritized linear viewership and businesses. But, as “TV” evolved to be multi-screen, multi-device digital programming consumed when, where and how viewers see fit,…
Simulmedia and TiVo Renew Data Licensing Partnership to Continue Powering Viewership Insights for TV+® TiVo Viewership Data Helps Ensure Industry-Leading Audience Targeting and Reach Across Linear and Streaming…